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Saturday 27 February 2016

Have A Look At This!

So there's this brand new, exciting video clip advert for the latest Mclaren 570 GT out - and personally I love it. Well, hey I mean if I absolutely had to, I'd be able to live with the car too...

Anyway the ad has some tremendous backing music which, from memory is off this video short of the planet Earth at night taken from space, and some fast-action time-lapse clips of radio telescopes in various places around the globe. It was a singularly brilliant film short but it has been pulled from everywhere on the net, and there are now only very poor copies with rather average and uninspired backing music.

VCCP, the creative artists' management group behind the recent series of Mclaren ads, is probably responsible for forcing the take-downs and I wonder how long they can go not showing the entire production credits for this particular ad... The other ads in the current series for Mclaren aren't too shabby by any stretch, but this one is really making headway into the customer mind-space that had been previously occupied virtually exclusively by Rolls Royce and Maserati and to a very small extent the Mercedes top-end product line.

This ad is making me re-consider whether the alternate James Bond is going to be handed this model of the latest Mclarens to do the really serious work in!    



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