Stefan Sielaff, who is probably on well north of a million bucks per year as Managing Design Director at Bentley, has presided over the biggest heap of s* that I have ever witnessed foisted onto the dumbed-down public, even if, in this instance, they are supposedly the dumb EXTREMELY WEALTHY public.
You can see the typical Germanic stubbornness, the sheer damn bloody-mindedness of it all - of their intent to force the 'Hunaudieres' concept car 'design' they shoved at everyone at the car shows around the world since f* forever, as far as I can recall. 'Hunaudieres' - albeit it is a nickname for a straight at a major French race track (Le Mans) where Bentley reigned supreme in the 1920's - is clearly meant by the Germans as a pun; it literally means 'hear the Huns coming.'
Here's some good design for you - and I'm talking about the fabric of the shoes, and the photography... |
If you watch their promotional videos, you will encounter very clever propaganda and media-savvy verbiage intended to mislead the average idiot viewer into thinking that they are building a Bentley; they are not building a Bentley, they are building a Mercedes or a Maybach - a slug-looking thing, filled with Dieter Rams' mentality of functionality (what the modern Germans speak of with glowing expressions as 'zer moolti-funktion azpekt.') everywhere. Too much of 'everywhere' in fact.
Now there's nothing particularly wrong with ABS plastic under grilles, and 'diamond knurling' fake chrome and bits of carbon fiber 'und teknologie,' and 'finest kvality handkraffted lezzarh' and other meaningless throw-ins taken from Swiss watch-makers and so on - if you are not buying a British automobile.
But every time you hear the word 'homage' what they mean is 'it's dead and it ain't coming back and we're doing whatever we want now and f* U!'
If there was still a German Mark in existence as a currency I'd say they'd get close to, but won't actually, kill off the Bentley marque, but they'll kill it off now stone dead'r than a lead doorstop here with just this one single model because they are all backed by rubbish these days pretentiously called 'the euro.'
Don't kid yourselves that these idiots know what they are doing. They have had a ton of money and capital and a good forty years to burn it all and that's what they've done.
This is pretty close to the end. And there's going to be one hell of a self-inflicted old, stale, cake-fight once they go to the cupboard one too many times and find it's empty this time.