The Best Plans

I like to take the endeavour of making money, as one of the best examples of the test of applying a deeper knowledge to the world of exterior things. Money functioning in an economy is two things tied together with second-line significations and not just one simple thing: it is what people think, what they believe, plus the token system of exchange itself. From moment to moment, people form this view about whether a particular plan or other is the leading one on the table, and then, whether they consciously want to or not, the whole of their being works away at having that best plan succeed. This is not maths, and it is not science, but it is a type of geometry; people possess a certain invisible shape that always inclines them towards a certain direction.

A velvet Ferrari? Novel...

No matter how many times people want to have it another way – and those who do always argue from a personal interest not an objective one – you cannot credentialize the making of money. I encountered yesterday a friend of mine who told me that he was having difficulties with his bankers and accountants over a decision to expand his business to the tune of around seven million dollars. I asked what the difficulty was and he casually prepared the answer with the statement: 'well, banks cannot lend on faith.'

And I said quickly – 'well actually banks cannot lend period.'

Not anymore, anyway. Not with the Money Velocity as low as it is and the official benchmark rates as low as they have been contrived to go.

I asked him who told him he could not raise equity if lending was a problem, and he said his accountant. And I then asked why he believed him... Answer: 'because he's my accountant.'

'I suppose he invoices you for this remarkable insight?' I cheekily commented.

Now this client has an exceptional cashflow and a positive one. The best plan on the table would merely have been to point him in the direction of the deepest discount government bonds and say there's your expansion capital base – the only one that exists anywhere that is real, absent of the hidden costs from banks and accountants. Now this plan has to compete also with insane or fantastic ideas too, or the subtle power of marketing semiotics, or food allergies, or all kinds of other forces acting on emotions and the brain. The subtle force of these things too are real but they are not science. They are a form of geometry.

Brown food colour E130 goes into some expensive whiskies too and people still think they are buying decent Scotch, and I have even seen them comment on the beautiful amber hue when they swish it around the special whisky tasting glass they bought because they have absorbed some propaganda.

Dalmore-Lutwyche shoes - no synthetic colouring
Anywhere! 

People make decisions often moved by very unscientific causes. You can train a person's taste or educate it so that they are able to make discerning choices. This is the aristocracy of the learned senses. But it is a rare thing to find in a human being these days.

Yet one is far more advantaged to spend the whole of one's life educating the mean senses – and this can be done without resort to exhorbitant amounts of money – rather than spend it chasing money for its own sake alone.

Money cannot get you into heaven. And men and mice are mortal and their best laid schemes et cetera...

But schooled and learned senses can tear down the veil between heaven and the mortal plane. The secret of money is that it never is, about money.