Lisa Mitchell's new song release 'Bless This Mess.' |
Mitchell has always been a highly quirky songwriter, she's poetic rather than purely lyrical, and what she writes is not the kind of stuff you could say that you entirely expected from a pop song – and yet her material is commercial, having been used in quite a number of television video clips and product advertisements at a top professional level.
Jay-Z's 'Empire State of Mind' is a fine example of a commercial, professionally-made song that also works on many levels – except that it is also so over-produced that on one level it'll make you sick from a feeling of being manipulated into 'having to like it.' I kinda feel sorry for the artists involved – they give what seems to me a very forced performance; that they're trying extremely hard to convince even themselves to like what they are doing...
On the one hand the sales we are told Jay-Z's song made would underscore the value of its professionality. On the other hand, although the words in it say 'this town will inspire you,' it's doubtful that they will, as far as I'm concerned.
'Quirky' means employing a flourish or a twist that is not part of the normal action or behaviour that is expected.
Of course, you can be quirky and not deliver the goods though. And that's not a good thing.
Pink champagne cocktail is a quirky little drink |
In today's money
world there is no 'professional/commercial/standard/conservative'
way. All the 'standard' operators are making no money, and
returning nothingspence to their shareholders, stakeholders, and
investors. All the sovereign funds are getting a boilerplate,
sponsored yield from a pressured taxpayer.
To
make meaningful profits today, you will need to have a twist on the
normal. You will need to distort the
normal. But out of tiny little acorns great oak trees grow. So I
guess I'm making a poor pun on 'quercus' the latin term for acorn,
and relating the small and the unassuming and the quirky to something
that is yet worth investing in patiently.
There
is too much effort spent on the facade of what is 'normal' these
days. Too much substance has gone missing from the normal
'commercial' product. I'd look for the quirky. 'Normal' does not like
quirky, which means that quirky may still contain some substance. And
that's just plain logical.
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