Defining Luxury Properly

Some prominent branding specialists, as well as major news media and up-scale magazines, are constantly talking these days about what the 'Millenial consumer' is doing to the definition of luxury.

An opening statement in this declaration seems to be that 'the days of luxury being synonymous with wealth are over.'

Really? Really, Fortune Magazine? Do you believe this? No wonder all you guys are going to the wall or having your wings clipped 'bigly.'

'Luxury' is the unique place in the barren desert...

Today's branding specialists and marketing people all the same focus around some fairly standard and tradition concepts about what 'luxury' has meant down the centuries. The word itself is much older than most authorities generally say - the Romans had a word 'luxus' which meant excess and self-indulgence. Most present-day authorities like to mention that there was a Middle English word taken from Old French and which meant 'lust' or 'lechery,' the strong implication there being that it has its actual roots in a Western European pagan deity - 'Lugh.'

Modern marketeers make the mistake of adding the idea that today's idea of 'luxury' includes 'authentic craftsmanship.' Well the problem with this is that you can be an authentic craftsman of the synthesizing chemical laboratory but never will you duplicate the actual scent of an actual taif rose.

This is a real place, this is the Liwa Oasis in Abu Dhabi

No. Luxury is a personal thing - it identifies and defines the person as they truly are. It denotes a kind of self-indulgence but on a stratospheric level, not an Earth-bound, limited, needs-based level. And it certainly is about wealth.

The most intensely bespoke thing there is, is the personal individual ego and central consciousness of the particular individual human being. People are very complicated - they have broadly shared qualities and characteristic 'human' similarities, yet they are each completely unique. And uniqueness separates people, it doesn't bring them together. That is, it doesn't bring very large numbers together, but it creates categories and specializations that exist in hierarchies which ascend to the peaks where 'the best' of each category exists, either as a tiny capstone group-let, or even as a single person who defines the actual sole epitome; the perfect example.

This is luxury - all natural, the 'Liwa' from the Velvet Collection by Ali Al Jaberi
of Widian Corporation

'Luxury' means the best... But the best thing for you the individual, not 'the best thing' that might be shared with a whole lot of other people.

Huge Changes

Debenhams announced a huge loss for the year to September, 2018 - virtually a billion dollars ('loss').

Now this is pertinent to what we have been pointing to for the last two years at least: that there has been a major and noticeable decline in the marketplace for all the 'high end' consumer products, and luxury products and luxury brands. This public company's disclosure of such a huge loss really is one verification of what we had been suggesting from anecdotal evidence.

On the one hand it appears as if write-downs of goodwill and IT and 'stores' (what does that mean? Does it mean capital value, as in property value? I don't know...) dominate the 'loss' figure and other than these write-downs there is a trading profit.

This was called, at the time 'the revenge dress.'
Is it blue, or is it black, by the way?

But wait a minute - we are talking a 1% (wh-a-a-t?!) profitability on a turnover of 3 billion pounds! That already sounds like a fudged figure, or at least 'sharp' accounting to get things 'over the line' and 'into the black.'

You would think that with such low interest rates in the Western World big corporates could 'engineer' something better than this kind of unmitigated disaster.

So what's going on? Is it 'the on-line world' doing it?

No, I don't believe that. It is the relentless and utterly mindless drawing off of the domestic circulation of cash money (velocity/circulation) caused by the errant ideology of 'austerity.'

And we are going to hit a lot of brick walls and they are going to take politicians, governments, and whole societies into the grave.

A drop of dew on a rose petal can kill you, and at least that is a romantic way to go, compared to a lot of others that get the press's attention these days... This is the way the gods act, you know - 'whom they wish to destroy they first make mad.'

This Givenchy thing, well, there were two of them,
and two of them are in the museums today...
But I think there were three of them, and one was not black satin, but midnight blue sheared velvet

There is something out there moving around beneath the surface and its hidden hand is manipulating things.

A single drop of dew...

Just remember I said that.

Diana, Dodi, Khashoggi

Well, I'm not entirely sure whether any of you need to be reminded that Jamal Khashoggi was a cousin of Dodi Fayed. The sister of Adnan Khashoggi, Samira - was married to Mohammed Al Fayed and was Dodi's mother.

Adnan Khashoggi was infamous - among other things - for telling a journalist that 'war is marketing...'

Mohammed Al Fayed is not aligned to either of the Muslim World League (Saudi Royal Family backed, officially), or the Muslim Brotherhood, which is partly backed by the Royal Family of Qatar among numerous others.

Qatari gold-covered cars, outside of Harrods

The Qataris bought Harrods from Al Fayed when he decided he could no longer stay in London and decided to retire to Switzerland.

Both sides of the fence of 'political Islam' like to patronize the Ritz Hotels, and as we all know, this has had its shadier aspects, with Diana having been murdered shortly after leaving the Paris Ritz, and Prince Al Waleed being holed up in the Riyadh Ritz Carlton 'coming to an agreed understanding' with whoever is pulling the strings in Saudi Arabia now, be it the supposed re-incarnation of Alexander the Great, as Mohammad Al Massari (Muslim Brotherhood) suggests, or up until this week, Saud Al Qahtani, his vizier.

The next thing worth pointing out, is that despite the incredible annual cash flows from oil revenues, Saudi Arabia has no urban sewerage system.... It's a pretty backward place - most of these places that look good in pictures or at night or from a distance, are different when you get there and are 'up close.'

I'll be able to stay away from this disturbing matter shortly, because as we have seen, Erdogan produced no audio recordings of anything (which doesn't mean to say there aren't any) and the White House is making all the kinds of noises that indicate the matter is more or less over.

Glenfiddich's whisky display at Harrods - don't why it's there,
the place is owned by ardent Muslims...

The Saudi ruling elite made quite a mistake not too long ago when, under pressure from the radical religious groups there, they decided to ask the Americans to take their military base out - which the Americans did - and the Qataris stepped in rapidly and have been putting the Saudi's noses out of joint ever since. 

As I have said many many many times before in this Blog - one of the reasons I write it at all, is because it will save your life one day, when others around you assume the place they have drifted into, the people and the faces that surround them appear cultured, civilized and friendly, and you will know, and no one else will accept what you are saying: that you are in the midst of high danger and, just, well, get the hell out!

Jamal Khashoggi was such a well-spoken guy - the Washington Post wants to have it he even was a US permanent resident (he wasn't - and he didn't have a green card either) and a journalist.

You see, yes, journalism sells marketing - but war is marketing.

Nowadays, you step into some places you think are benign, public, even tourist-y places - and you are stepping into a war zone.

Sweden's richest industrialist, the ethnically Ethiopian
Mohammad Al-Amoudi

Sweden's richest man - Mohammad Al-Amoudi - was detained by Crown Prince Salman late last year and he was being 'negotiated' with over something or other. Al-Amoudi is a massive industrialist in Sweden and while Sweden and everyone is making a lot of noise about Julian Assange, they have not been having as much coverage given to them over trying to have Al-Amoudi released. I think he has been released not so long ago, and, like Al Waleed came to an 'agreed understanding' about which he is going to remain very quiet.

In any event, you might find that some of the street problems with migrants in Sweden have suddenly also been resolved overnight, no one knows how.

And anybody that thinks they know what actually happened in Las Vegas, October 1, 2017, is a dunce.

Anybody want me to publish a list of places not to go - or are you all good on that for now... LOL

Google Innovation Hubs

This is very important news. Recently Saud Al Qahtani opened FIVE NEW Google Innovation Hubs in Saudi Arabia, and also invested in Indian-based Google technology research centers.

Al-Qahtani is the guy who apparently was the 'main man' behind the recent abductions of the Prime Minister of Lebanon Saad Hariri, as well as a few hundred Saudis including playboy Saudi billionaire Al-Waleed whom he had holed up in the Ritz Carlton while subjecting Al-Waleed to a lie detector. A couple of others there were not so lucky, as they - according to several 'informed-though-dissident-sources' - died from torture; certainly these have not been seen since they were detained.

Saud Al-Qahtani: 'Bring me the head of the dog!'

Al-Qahtani is also to be heard on this reputed Skype recording that the Turkish government claims to have, in which he says: 'bring me the head of the dog.'

Following which they, brought him the head of Jamal Khashoggi... Apparently.

New, re-branded Saudi Arabia -
a positive step forward into the modern era and away from
the medieval

But you have to give these guys some credit. They are planning a re-branding of the Kingdom of Saudi Arabia, as part of their efforts to move forward into the modern era. Certainly, they have modernized from using old rusty iron swords, to the latest in bone saws, although I have no information as to whether we are talking electronic saws, or just the static shiny polished steel variety.

The German government though, have halted all old school weapons' sales, including 'smart weapons' to the Kingdom of Saudi Arabia, replacing this lucrative trade with new exports there of the very latest in 'surgical strike' bone saws.

And no sooner than I thought of the idea of changing the Saudi flag, when, looking through GOOGLE SEARCH, I found that this had already been done, no doubt because of the investment of Al-Qahtani in internet R & D.

At some point you just have to give up, and get with the 'South Park' program version of things.

I have (given up). ...Meanwhile there are still thousands of civilians detained in Turkey, and hundreds of actual journalists detained without charge or trial there but who cares - Erdogan has the Skype recordings!! 

Whereas Jamal Khasoggi was a representative of the Muslim Brotherhood, he had originally started out on the other side - which is the Saudi government-backed 'World Muslim League,' a group that backed the infamous Huma Abedin.

None of this is exactly - 'simple...'

Just Ridiculous

I blame the present abysmal state of the corporate media. I am doing my absolute best to stay away from this current lunacy over what did or did not happen to Jamal Khashoggi.

But at the same time if you read here you are entitled to have at least sufficient background to whatever is being presented as 'the facts' by the press.

When the media relays some 'leak' or 'rumor' that someone was being tortured and killed inside an Embassy which the Turkish government was covertly 'bugging' at very minimum you should also know certain other facts that are connected to what transpired.

Captagon tablets

Underground labs in Turkey, Syria, and ENGLAND produce TONS - I kid you not - many many TONS of a substance called 'Captagon,' a compound of Amphetamine and Phenethylline. This latter substance on its own is fairly benign and is marketed widely over the counter as 'Theophylline.' It is used by ISIS soldiers and is known by them as 'chemical courage.' It can be used by people with heart conditions because it does not - unless reacting to other substances - raise the heart-rate.

Whereas the US media is currently running stories about Fentanyl being illegally distributed in the streets, possibly from China sources and sent through the mail, there is simply no doubt at all that it is more Captagon that is being spread around and to which people are becoming addicted and from which many instances of violent outbursts have resulted.

There are considerable gaps in the 'story' that has come through the media about Jamal Khashoggi's demise. On the surface, all the official stories from the Saudi/US side say 'something went amiss' with an interrogation, and that there was a fight and that the disposal of the body was something that compounded the situation regarding proper disclosure and so on.

1. Khashoggi did not go to the Embassy because he was seeking a promised set of documents. Get that firmly out of your head. And we will not be told EXACTLY why he went there or was even in Turkey at all - Turkey has hundreds of actual journalists that it has imprisoned without trial right now and Khashoggi was going there as a spokesperson and champion of whose freedom, exactly? I was wrong in a previous post here - Erdogan arrested 88,000(!) civilians at army gunpoint marching these through the streets you might recall the videos - after his coup, not 14,000.

2. Khashoggi was suffering from emphysema and had a heart condition.

3. If there were drugs implicated in the 'scene' at the Embassy - either used by any of the Saudi 'hit' team, or Khashoggi himself - and if that drug was Captagon, then a violent outcome was certain in the circumstances.

...And if Captagon was used, then it could be a reason for the disposal of the body, which would have had metabolites present to an autopsy.

I cannot say here who is the number 1 manufacturer and distributor of Captagon in Syria, but it is not the Syrian Government, nor the American Government, nor the Russian Government - and the Turkish government is only 'number 2...'

It is not the Saudi Government either although there have been instances of 'elites' there being caught with plane loads of the stuff going to who-knows-where.

Just don't get the idea that if I go back to sticking to talking about nice lovely luxury things here, and stupid money talk and fine clothes from Savile Row or Naples or Milan or somewhere, that I condone all of these present-day governments in the UK and all across Europe, whose wonderful legacy of democracy is rape gangs 'grooming' young economically under-privileged families in the Western Midlands or Westphalia or Glebe or whatever. Or that I am unaware of what is going on down there, in the dirty streets where only the poor unwashed masses reside. If Jamal Khashoggi was desirous of introducing modern Western democracy to the repressed society that Saudi Arabia is, then he was plainly disconnected from reality, even given that so is the society of Saudi Arabia also disconnected from reality.